Second day stories are the follow-up stories that run a day or two later. There will need to be a new angle. A second-day lead puts the initial event (the breaking news story) into perspective. It offers more information and analysis than the original story.
Second Day Lead Example:
Baby sitter and parents are still being questioned after Angela Melissa Norton, a 4-year old girl was found missing from her crib yesterday.
Samuel R. and Maria L. Norton found Angela's crib empty after returning home from a movie at 10:30 p.m.
Nancy Bonner, the 16-year-old baby sitter, claims that she put the child to bed at 9 p.m. The Norton's found Bonner asleep on the couch when they returned home.
The Norton's notified police of their daughter's disappearance immediately after finding the crib empty.
A police investigation still continues. The police have knocked on every door within a 6-block area around the Norton house in the last 24-hours asking neighbors if they had heard or seen something.
Maria L. Norton, the mother, met with reporters gathered outside the home. She issued the following statement:
"We are begging anyone who might have seen our daughter to please call the police or us. She has never been away from home without us, and we are certain that she must be terrified not to be in her own home. Please, anyone who has information, please let us know."
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